Client work for growth-focused founders worldwide. A few highlights:
Sharehub 
is a platform that helps New Zealanders rent things they need from people nearby, or make money renting out things they own but aren’t using.
Miliki Rumah 
is a rent-to-own housing platform helping Indonesian freelancers and small-business owners own a home. Shortly after launch, MilikiRumah raised a $50m fund 
.
Service Subscribers 
is a CRM helping Australian SMBs turn one-time customers into loyal subscribers.
More work, check here.
Things I design, build, and ship myself.
Baavy 
is a research tool that helps creators make viral content. Sort any Instagram or TikTok feed, 50 ready-to-use niches, zero manual scrolling.
Masjid Review Indonesia 
helps you find the best mosques in your city, based on real experiences from worshippers.
Roots 
is a gamified eco-habit app for Gen Z Indonesia. Daily missions on WhatsApp, AI verification, and points you can swap for local-brand vouchers.
Teman Tanam 
is a plant-care companion. Track your plants right from the browser, no app download, with reminders on WhatsApp.
I help founders turn ideas into products that reach real product–market fit. Here's how:
Design for MVP
Design a market-ready MVP with scalability, business alignment, and a real fit for user needs.
Product Improvement
Refresh your product with a tailored revamp for better visuals, usability, and performance.
Assisting Ongoing Work
Continuous expert support to refine your vision, stay on track, and ensure flawless execution.
Additional Services
Complete your project with no-code development, logo design, and full branding.
Process
How we'll work together
- 01
Discovery & Research
A first consultation to align on goals, plus market, user, and competitor research.
- 02
Proposal
A 30-minute conversation to see if we fit, no sales pitches.
- 03
Design & Iterate
Develop and refine the designs based on research and your feedback.
- 04
Going Live
Launch the finalized product and hand off with everything in place.
Tell me about your product and let's see if we're a fit.
I’m Muhammad Dzulfiqor 
, a product designer and builder who believes great products come from understanding both users and business fundamentals.
Since 2021, I’ve helped over 20 companies worldwide, across industries, to visualize ideas, build, test, and launch their products. I believe great products come from iteration. That’s why I also build and ship my own: Baavy and Masjid Review Indonesia.
My design-thinking experience and business-management background let me craft user-, business-, and data-centric designs for mobile apps and websites.
My secret sauce? Staying connected with people and nature: collaborating with humans 
and AI daily, and spending my breaks reconnecting with the outdoors 
.
5+ years experience · 20+ happy clients · Indonesia (UTC+7)
I also run Akar Nusa, a strategy and tech partner studio, for teams that need more than design.
2 seats available this month.
“Working with Dzul on the UI/UX design for our P2P rental platform has been truly positive. He consistently provided creative and practical ideas that enhanced both design and business direction. His professionalism and strategic insight were invaluable.”
Sepideh Zoey, Founder & CEO of Sharehub
“Having worked with many designers in the past, I can say that Dzul is the best I’ve worked with. Not only will Dzul take the time to understand your project, but he will engage in additional research, ask questions, and is not afraid to challenge the norm. He has a very keen eye for detail in every aspect. Would highly recommend.”
Nikias Leigh, CEO & Founder of Real Creator